Salvatore Mezzatesta
Product Design Manager
Product Design Leader with 10+ years of design expertise and 6 years in managing product design teams. Committed on growing people and business results through innovation, and customer-centric products.
Design Leadership, Design Management, Team Management
Measuring Design Maturity: Key Metrics and KPIs for Success
In today’s product design landscape, achieving excellence requires more than just creative flair—it demands a strategic approach. In this article, we’ll explore the critical subject of Measuring Design Maturity. We’ll delve into why it’s essential and, more importantly, how to…
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Harnessing the Power of Data and AI to Drive Design Decisions
In my professional journey within Product Design and Innovation, I’ve embraced data-driven design as more than a methodology – it’s a guiding philosophy. However, I can’t help by seeing many professionals working in the digital industry still prefer to keep following the old-fashioned gut…
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A Personal Reflection on Exploring Generative AI in Design
As a digital design leader constantly experimenting with new technologies, my recent exploration into Generative AI has been both enlightening and revealing. Before starting with this read , I want to add a quick premise: Myself and team haven’t yet integrated this technology into our…
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Digital Transformation, Innovation, AI
From Telco to TechCo: How Telecom Companies are Converting to Technology Companies
In the ever-evolving landscape of the telecommunications industry, adaptability is the key to survival. As technology continues to reshape the world, telecom companies are at a critical juncture. To remain competitive and relevant in the digital age, many telcos are transforming themselves…
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Unlocking Efficiency: How AI Streamlines UX and UI Design Processes
In today’s fast-paced digital landscape, user experience (UX) and user interface (UI) design play a pivotal role in capturing users’ attention and driving engagement. However, the traditional design process can be time-consuming and resource-intensive. This is where the power of…
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